Pandora is expanding its operational footprint with a new distribution centre in Canada, signaling a more strategic approach to logistics and regional growth.
The facility, located in Mississauga, is designed to support the brand’s growing online business in the country. Canada has become an increasingly important market for Pandora, with revenue rising significantly over the past few years and surpassing one billion Danish kroner in 2025.
Until now, online orders for Canadian customers were processed through the United States. With the new centre in place, operations shift closer to the end consumer. Delivery times are expected to improve noticeably, dropping from up to a week to just a few days. Returns are also set to become more efficient.
This move is not only about speed. It also allows Pandora to reduce its exposure to US tariffs, as shipments no longer need to pass through American customs before reaching Canada.
The new site is operated in partnership with GXO Logistics and is equipped to handle up to 12,500 online orders per day. It introduces a more advanced system of order processing, including “pick-to-light” technology that guides workers through each step with precision. The result is faster handling and fewer errors.
For the brand, this is part of a broader effort to refine its global supply chain. As noted by Tania Brosseau, the focus remains on improving service quality while supporting long-term expansion.
Pandora’s presence in Canada is already well established, with dozens of physical stores and a growing digital audience. The new distribution centre strengthens that position, aligning logistics with demand.
In a market where speed and convenience increasingly define the customer experience, infrastructure becomes part of the brand story. Here, efficiency and accessibility take on a new level of importance.